Scientific Positioning
Become The
Only Choice.
Scientific Positioning: The proven methodology for market clarity. Replace intuition with structured data-driven insights.
The Chaotic Reality
"Premium Quality""Fast Shipping""Best Service""Sustainable"
ROAS: 1.2xStruggling to Break Even
Status: Generic Positioning Graveyard
Scientific Precision
Unique Angle
"The Only Jeans Guaranteed Comfortable by Month 2"
Illustrative Result*
Status: Growth Inevitable
The Problem
Why Many Brands Hit a Plateu when Scaling Ad Spend
Premium Quality
Died from overuse
Great Service
Unverifiable
Sustainable
10k brands say this
Affordable
Race to bottom
The Death Spiral
1
Your ads blend into the feed (Low CTR)2
Customers choose based on price3
You're forced to discount4
ROAS plateaus at 1.5-2.5x5
Scaling often faces efficiency challengesThe Solution
From Guessing to Engineering
Traditional Agency
"Creative Intuition"
Result: Expensive Guessing
Scientific Positioning
"Causal Proof"
Result: The "Blue Swan"
Discovery of Your "Blue Swan"
60,000 Combinations
Research: 500 Options
Hypothesis: 20 Angles
Testing: 3 Winners
ONE BLUE SWAN
Aimed at Sustainable Growth • Results vary by Brand
The Method
How We Engineer Your Blue Swan
1
Weeks 1-2
Deep Research
Forensic market intelligence.
- Product catalog analysis
- Competitive audit
- Positioning map
2
Weeks 2-3
Hypothesis
Engineering falsifiable angles.
- Target audience definition
- Predicted ROAS modeling
- Creative briefs
3
Weeks 3-6
Testing
Proving what works with real money.
- Rapid testing phase
- Refinement phase
- Causal documentation
4
Week 7+
Scale
Deploying your proven winner.
- Full creative rollout
- Landing page rewrite
- Channel expansion
The Uniqueness
Why We Are Different
Feature
Most Agencies
Arlox
Research
2-3 hours
60-80 hours
Method
Random ideas
Systematic hypotheses
Logic
Correlation
Causation
Result
Typical Efficiency
Substantial Growth
FAQ
But What If...?
Every objection you‘re thinking. Answered with data, not fluff.
We already tried repositioning. It didn't work.
This sounds expensive...
Can't we do this ourselves?
What if our product is the problem, not positioning?
How long until we see results?
We're already working with a creative agency.
What if none of the angles work?
Our brand is too niche for this to work.
We don't have budget for big ad spend.
What if our competitors copy our positioning?
We're launching in 3 months. Is that enough time?
How do I know you'll understand our industry?
Can you guarantee specific ROAS numbers?
What happens after we find winning angles?
We're bootstrapped. Can we afford this?
What if I'm not ready to commit yet?
Stop Gambling.
Start Engineering.
Every week without a clear market position is a missed opportunity for growth.